A well-written and regularly updated blog is a great marketing tool for a variety of reasons. A blog drives people to your website, helps you build your personal or company brand, and allows you to develop a relationship with customers or readers. But let’s face it, the blog that you vowed to update every two..
These days, it seems business blogs are everywhere. And why not? They’re simple to set up, and they’re a great way to promote your products and services. But here’s the real question: Do they get results? Only if you do them right, says author Mark Satterfield. While anybody can key words into a template, it’s..
You have a successful business and you’ve spent money on a cool website. It has all the relevant information regarding your products, an about us page and you have even managed to connect it to social media. And yet you’re still missing one very important ingredient that makes you look like a business dummy –..
In continuation of my blog, “Time to Revisit and Refresh Your Marketing Plan,” I would like to add further detail to the marketing strategy for Social Media Blogs. Creating a marketing strategy for your posts on social media sites is equally as important as creating a business plan. A marketing strategy for social media will..