Social Media is always evolving – sometimes on an hour by hour basis! Of course it’s impossible to predict how the social media landscape will change over the course of a year, but here are six social media trends marketers should keep an eye on in 2016: ”Social Media Trends 2016 Infographic” by Sprout Social
Is social media marketing on your restaurant’s menu? It should be. These days a social media campaign is an essential component of any marketing plan and this is especially true for restaurants. Unlike many other industries, restaurants have the unique opportunity to meet their customers face to face with every single transaction, and in today’s..
A guide by e-interactive to help you measure social media analytics. Stop running around like a headless chicken and start measuring your analytics! Don’t be mistaken, social media analytics go much beyond just “likes” and “followers”. Connect with The Network Chefs: Facebook – Twitter – LinkedIn – Google Plus – Pinterest
Understanding how to market your business on social media can be daunting, to say the least! So many social sites – which one to choose. How to measure ROI. What about SEO? To help you out, here is a great infographic outlining 36 rules of social media:
By now, your business likely has some form of social media presence, whether on Facebook, Twitter, Pinterest, or possibly all of the above. But what about Instagram? This mobile photo- and video-sharing network is becoming an increasingly powerful way for businesses to market their products and services, reports The Associated Press. What should business owners considering..
If your boss hands you a new assignment and tells you to take your time, and you think “What’s the catch?”, congratulations – you are officially part of the 21st century workforce. Today’s work environment is go-go-go all the time, and phrases like “take a break” or “slow down” seem to have been left behind…
These days, it seems business blogs are everywhere. And why not? They’re simple to set up, and they’re a great way to promote your products and services. But here’s the real question: Do they get results? Only if you do them right, says author Mark Satterfield. While anybody can key words into a template, it’s..
Learn how smart devices connect and communicate using the different layers and protocols typically used within this ecosystem. Understand how cybercriminals exploit this environment and how you can protect yourself, your data, and your device with these tips to keep your smart devices safe and protected.
If you are a business owner and want to kick it up a notch, Facebook Ads are a venue well worth considering. Facebook Ads have found their way into the social media marketing arena as successful assistance to any budding business, allowing the brand owners to take their businesses to the next level. Pay attention..
Ever since the popularity of devices like smartphones and tablets, mobile traffic has increased significantly. In fact, reports suggest that more than 50% of the overall internet traffic actually comes from mobile devices. In such a scenario, it becomes vital for you to indulge in mobile marketing so that you do miss targeting such a..
There are so many videos that are promoted on YouTube on a daily basis. Unfortunately, only a very small number of these enjoy a little over a hundred views and an even smaller number succeed in creating a viral buzz. Is your video among this very small number? If not, why? Focus on quality and..
Do you remember the last time you changed something on your social media profile? Ages ago, right? Here is how you can improve your social media presence in just four days. Day 1: Analyze your current presence Review all of your social media accounts; make sure you appear professional and everything is up-to-date. List all..
Do you make use of video marketing to increase your brand awareness? If you still have not done this, you really should start now. Video marketing promotes your brand better because anything visual is more appealing than anything written. Realizing the significance, video marketing has enjoyed increased popularity in recent times and will continue to..
The best strategy to promote your business and increase your customers has always been and will always be – word of mouth publicity. Any marketing tactic that you try just won’t have as much impact as this strategy. According to a research conducted by a prestigious marketing company, only 53% of the population trusts the..
Have you tried every social media strategy you could think of, yet failed to get the results you wanted? Take a step back and go over your marketing campaign once more; you might have actually missed out on a few small tricks here and there that could have otherwise had a significant impact. While you..
Do you know what the social media industry experts are predicting for this year? We will discuss this in just a minute, but before we do, we have one suggestion for you. Make sure you in line with these predictions, because not doing so will definitely leave you out of the race with your competition…
In the past, the ‘@’ symbol was just used to separate your email id from the domain name. Then Twitter adopted it, and now it seems to be present on the entire social media network. So what caused the evolution and the success of ‘@’? It started in the year 2006, when a freelance designer..
If you were hoping and praying that social media marketing would die away, you can continue thinking that way in vain. As 2013 drew to a close, statistics support that social media has left behind an impressive trail of growth and will continue to do so in the upcoming years. Take a moment to absorb..
Wanting to look up similar businesses and connect with them? On paper it was always possible to pick up a directory and find what you were looking for. Online? Not so much. This is what drove the young entrepreneur Jake Tipper to come up with Total Socials. A recently launched website that lets you find..
You have a successful business and you’ve spent money on a cool website. It has all the relevant information regarding your products, an about us page and you have even managed to connect it to social media. And yet you’re still missing one very important ingredient that makes you look like a business dummy –..
Being active on social media is no doubt effective and important for your business, but what concerns businesses is the complex task of measuring the return on investment from social media campaigns. It can be a daunting task but it is not impossible. While it’s important to know exactly how much worth social media marketing..
Posting on Facebook, tweeting, sharing pictures on Instagram, or creating a LinkedIn profile; all of it seems very easy, but when it comes to doing it for your business, it becomes challenging. When it comes to social media marketing, organizations and individuals need to know their game as conventional marketing techniques may not work on..
Are you doing enough to enhance your online presence? Are Facebook, Twitter and LinkedIn all that you need to boost your business? Although just a handful of social media platforms are not enough to ensure a consistent market share for your organization, they can help improve your online visibility. Visual social media marketing is picking..
Costco recently had their social media policy invalidated by the National Labor Relations Board (NLRB). Costco’s policy basically prevented employees from making statements on social media sites like Facebook and Twitter that could damage the company or other employees’ reputations, reports Inside Counsel.