Content Marketing |

B2B Marketing in 2017

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B2B marketers should focus more in 2017 on content marketing across all sectors according to a recent infographic by Digital Marketing Philippines and posted to Social Media Today. As stated in the article, according to a recent report by GroupM, total marketing services expenditures worldwide will pass the $1 trillion threshold for the first time in 2017, with 29%, on average, to be spent..

Tips to Feed the Blog Beast

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A well-written and regularly updated blog is a great marketing tool for a variety of reasons. A blog drives people to your website, helps you build your personal or company brand, and allows you to develop a relationship with customers or readers. But let’s face it, the blog that you vowed to update every two..