These days, it seems business blogs are everywhere. And why not? They’re simple to set up, and they’re a great way to promote your products and services. But here’s the real question: Do they get results? Only if you do them right, says author Mark Satterfield. While anybody can key words into a template, it’s..

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While the practice of marketing your content becomes mainstream, you’ll see a lot of marketers use it in a way that won’t work – forgetting that educating the audience is the primary goal. Make your content marketing better If you look at each platform as the traditional classroom and that you’re the teacher, you can..

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