Snapchat is the fastest growing app along with being an interesting marketing tool. It’s attracting many users consistently and investors love it too. The most quoted figure of its daily active users is 5 million. It is estimated that users share around 400m snaps in a day, a figure which has increased substantially in number since October 2013 when it was 20m. Another interesting fact about Snapchat is that it has crossed photo sharing numbers of Facebook. It is reported to be valued at $3.5 billion.

What It Does

Snapchat is an app that lets its users send pictures or a short video message with the advantage that it self-destructs. Like a genie in a bottle, your picture, message, or 10 second video will disappear in a few seconds after it is viewed.